AURALEE began in the spring of 2015 with the goal of pursuing only the ideal material of Yoryota, who has gained experience as a pattern company and designer for many brands.All materials used in the collection are directly developed and woven by factories in Japan to produce high-quality fabrics.This is because making materials is considered a starting point for design.
"Clothes that make use of the unique personality of the material based on high technology" Good materials, soft and calm colors and a relaxed mood given by minimalist design are characteristic of Aurari.We are developing an honest and calm collection every season with the aim of wearing clothes that can be worn for a long time every day, not just one season.
"Gender-free design development" Loose and excess silhouette clothes dominate, and designs that emphasize minimal use in detail and colorways are presented.Colorways, which have been shown through long research, also provide unique colors that have not been seen in existing minimalist brands.It can also be explained as a brand that neatly expresses the color of bright pastel tones.
MATERIAL COTTON 100%
SELVEDGE FADED LIGHT DENIM NARROW PANTS are denim pants made by slowly weaving with a shuttle loom using NEF and high-quality cotton materials.The weft uses sweet fibers to create a fluffy and vintage atmosphere, and the weft uses beautiful intestinal fibers to have a elegant and rich texture.Washing with a rich color that seems to have faded was expressed through the repetitive process of wrinkles, washing, and bleaching directly by craftsmen's hands.
*TIP! : It is a product released with a relaxed silhouette. Please check the actual measurement for the detailed size.
AURALEE began in the spring of 2015 with the goal of pursuing only the ideal material of Yoryota, who has gained experience as a pattern company and designer for many brands.All materials used in the collection are directly developed and woven by factories in Japan to produce high-quality fabrics.This is because making materials is considered a starting point for design.
"Clothes that make use of the unique personality of the material based on high technology" Good materials, soft and calm colors and a relaxed mood given by minimalist design are characteristic of Aurari.We are developing an honest and calm collection every season with the aim of wearing clothes that can be worn for a long time every day, not just one season.
"Gender-free design development" Loose and excess silhouette clothes dominate, and designs that emphasize minimal use in detail and colorways are presented.Colorways, which have been shown through long research, also provide unique colors that have not been seen in existing minimalist brands.It can also be explained as a brand that neatly expresses the color of bright pastel tones.
MATERIAL COTTON 100%
SELVEDGE FADED LIGHT DENIM NARROW PANTS are denim pants made by slowly weaving with a shuttle loom using NEF and high-quality cotton materials.The weft uses sweet fibers to create a fluffy and vintage atmosphere, and the weft uses beautiful intestinal fibers to have a elegant and rich texture.Washing with a rich color that seems to have faded was expressed through the repetitive process of wrinkles, washing, and bleaching directly by craftsmen's hands.
*TIP! : It is a product released with a relaxed silhouette. Please check the actual measurement for the detailed size.